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Mix & Mingle
It can be isolating just to associate with other green spa owners and enthusiasts. But there's a whole eco-friendly world out there, and even if much of it doesn't share the same infrastructure and focus that your business does, there's a lot to learn. Look in your area for seminars on environmentally sound practices and materials; you never know who you might meet and what unique expertise they can provide.
Plus, check out sustainable trade shows. Many of them are starting to showcase the personal care and beauty perspective. One such example is All Things Organic, which takes place in Chicago June 16-18. While it's staged by the Organic Trade Association (www.ota.com), the Day Spa Association (DSA, www.dayspaassociation.com) will also have a presence there. On Wednesday, June 17, Eric Light of the Strawberry Hill Group and a DSA advisory board member will host a session for spa owners looking to capture the eco-friendly market. DSA will also have a booth in the health and wellness section on the show floor—which will likely contain a number of interesting vendors for those who want to greeen their facilities.
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Rhonda Wilson, executive editor
Rhonda comes to Creative Age after serving more than 10 years as an editor and writer. Recently, she spent five years as the managing editor of Pool & Spa News magazine. Previously, she worked as a contributor to Harper's Bazaar, Redbook, Self and SHAPE, and the executive editor of BOLD magazine. rwilson@creativeage.com
Heather Wood Rudúlph, senior editor
During her 10-year career as a writer and editor, Heather has worked for publications ranging from the Los Angeles Daily News to Seventeen magazine to Movies.com. In 2005, she co-founded the online magazine SirensMag.com. When she’s not indulging in spa treatments for, you know, “research,” she spends her time hiking with friends and movie-going with her husband. hwrudulph@creativeage.com.
Teresa Hale, associate editor
Teresa’s worked in various areas of communication—writing speeches, public relations, planning events, reporting the news and telling peoples’ stories. Before joining DAYSPA, she was editor of Dynamic Graphics and assistant editor of STEP Inside Design. She’s also been a disc jockey, concert photographer and makeup artist. thale@creativeage.com.
Allison Rost, associate editor
Allison arrived at Creative Age Publications in 2006 via the San Francisco Bay Area, where she was born and raised. There, she was a newspaper reporter for several years, focusing on features and education. Now with nearly 10 years of professional writing and editing experience under her belt, Allison covers health and green trends for DAYSPA and enjoys the stories she discovers along the way. To share yours, email her at arost@creativeage.com.
Danielle Caseñas, art director
After dabbling in various broadcast communications jobs, Danielle decided to focus on her Graphic Art minor. Her first magazine design job lead her to Creative Age in 2000 as art director of Beauty Store Business. She jumped on the opportunity to art-direct DAYSPA in 2002, but continues to lend her unique design skills to the other Creative Age magazines.
Ben Bregman, web art director
Ben Bregman started in the graphic design industry in 1994. He worked in the print design and production side at Creative Age from 1996 to 2000. Ben has developed and manged the websites at Creative Age since 2002, by working on all areas of web design and production, including scripting and usability. bbregman@creativeage.com
Erik P. Harlow, webmaster/designer
Armed with 15 years of design experience and more than 10 years of website development, Erik joined the Creative Age team to help generate progressive Internet technologies. He enjoys integrating spa themes into his designs, looks forward to the Internet challenges to come, and is excited by the possibilities of online community. Send him your thoughts and ideas about the site! eharlow@creativeage.com
Ryan Boydstun, webmaster, designer
Ryan has been designing, developing, and integrating websites and web technologies since 1995. Although sharp efficiency, strong attention to detail and client-driven design sense propel him in his professional life, he also spends much of his free time following purely artistic pursuits such as oil and digital painting, fingerstyle guitar, composing and jewelry making.
Madlen Martinez, production manager
Madlen has been production manager at Creative Age for more than 12 years. She is in charge of all advertising material for our publications and websites. She has 20 years of experience in her field and enjoys the beauty industry very much.
mmartinez@creativeage.com
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