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Éminence Organic Skin Care Celebrates First Anniversary of Inspiring Environmental Initiative
After just one year of partaking in the Forests for the Future initiative, a program to help "restore and rebuild the environment, one tree at a time," Éminence Organic Skin Care has planted an astounding 1.5 million trees around the world.
The Forests for the Future initiative was begun to help counteract deforestation and its effect on climate change. Millions of acres of trees are lost every year to make way for farming, industrialization and human development across the globe. But Éminence is determined to make a difference with this environmentally conscious program that plants a tree for every retail product sold. The 1.5 million trees that the skin care company has planted in the first year alone is enough to generate oxygen for 6 million people.
“We are thrilled to be partnering with Éminence Organic Skin Care for their Forests for the Future initiative, where they plant a tree for every product that they sell. We are dedicated to planting trees around the world to not only support the environment, but to affect change in developing countries by providing guidance for agroforestry with members of each community,” says John Leary, Executive Director of Trees for the Future. “Since partnering together in 2012, the donations from Éminence have helped us plant over 1 million trees with communities in such areas as Burundi, Uganda and Ghana. It’s an incredible achievement that is changing thousands of lives in developing countries.”
According to Boldijarre Koronczay, President of Éminence Organic Skin Care, "Our future is dependent on our actions today. We provide natural and organic products that come from the earth. Without these gifts from Mother Nature, we would be unable to produce our quality products. We are committed to protecting our environment and implementing green initiatives and practices to inspire our partners and customers to think about tomorrow, today."
[Image courtesy of Eminence Organics PR]