Spa Services: Antiaging Eye Treatments

Skincare pros share their methods for keeping peepers peppy.

What ingredients or products do you turn to when treating the eye area?

Amanda Wells, spa director, The Setai Spa in New York City: I’m a fan of HydroPeptide’s Eye Authority: Dark Circles, Puffiness, Fine Lines. The peptide-infused formula works to stabilize the blood vessels and reduce the appearance of dark circles.

MIchi Lasher, lead esthetician, The Spa Loft in Woodland Hills, California: I love using peptides to boost elasticity in the eye area, and collagen and hyaluronic acid to instantly plump the skin. For cell regeneration, I reach for products containing retinol and fruit enzymes. They’re both gentle enough for the delicate eye area. Retinol can be overly drying, however, so for skin that’s sensitive to it, enzymes are a great option.

Stacey Edmundson, spa team lead, Neroli Salon & Spa in Milwaukee: Aveda’s Green Science Firming Eye Creme contains buckwheat wax, which helps reduce puffiness and the appearance of under-eye circles. It also includes organic cactus and argan oil, which moisturize and smooth fine lines. Cactus is known to help stimulate collagen production.

What type of home care do you recommend to clients?

Lasher: When it comes to the eyes, clients really need to use products containing peptides and hyaluronic acid on a daily basis.

Edmundson: If a client is concerned about moisture retention and fine line formation, we recommend a firming eye cream in the morning and at night. For guests worried about developing deeper lines, we steer them toward a more targeted treatment such as Aveda’s Green Science Line Minimizer. It features soybean protein and peptides, which help reduce the appearance of crow’s feet and wrinkles.

Wells: Some clients like to supplement their eye treatments with at-home remedies based on household
ingredients. I recommend that they steep two chamomile tea bags, then cool and place them over the eyes to reduce puffiness. I also advise clients to use a silk pillowcase, as it reduces sleep lines on the cheek and around the eyes. Diet also plays a significant role: avocados are very high in skin-friendly vitamin E, while fresh berries are packed with antioxidants, which help fight free radicals.

What are some common misconceptions about eye products and treatments?

Edmundson: Many clients don’t believe eye treatments are beneficial in the long term, and they think eye products are only designed to counteract wrinkles. So clients concerned with puffy eyes or dark circles often don’t realize that effective solutions are now available.

Lasher: Clients who experience puffiness around the eyes may think they need numerous treatments to fix the problem, when in reality that puffiness might be a result of a buildup of fluid caused by allergies. Dark circles may also be related to allergies—although they can be hereditary. Allergies can cause clients to have bloodshot eyes as well. In all these cases, the solution is to boost blood flow and remove that fluid buildup by using lymphatic drainage massage or an eye cream containing caffeine.

Do you feel that the eye area tends to be neglected or overlooked?

Wells: I think some clients overlook eye creams because they come in smaller packages and tend to fall at the higher end of the price scale. However, clients need to know that these products are specially formulated to treat the delicate skin around the eye area and are designed to deliver results based on an effective cost-per-volume formula.

How do you market your eye-area services?

Wells: We host mini-treatment events, which enable clients to learn about—and experience—the service and see the results for themselves.

Edmundson:The marketing starts in the treatment room, where we discuss the product and service with the client. We also offer reward cards, which give guests a complimentary eye treatment with a facial.